Based in a plush duplex office overlooking Central Park in the heart of New York City, the doctors are quick to point out that they're much more than just celebrity dentists, although they're often described that way in the press. With every patient, they take pride in not just beautifying smiles but being part of the huge confidence boost that happens for those patients in the process. The practice is best known for its "smile makeovers" - where porcelain veneers transform the teeth to create, as the doctors like to put it, "a perfectly imperfect smile" - but also offers other cosmetic procedures, including bonding, bleaching porcelain fillings, gum lifts to reduce a gummy smile, and implant restorations. Every process is done with state of the art equipment in an office that's as much about creating a stress-free environment for patients as offering the most technologically advanced services, performed by the top experts in the field.